Welcome to Alpha Bonus
This promotion offers you the following opportunity:
Buy a Sony Alpha camera (whether new or second-hand) and receive €100 cashback for each of up to three newly purchased Lenses or accessory items!
This is how it works:
- Buy a Sony Alpha camera* (whether new or second-hand) during the promotion period. You can order up to three Lenses or accessories immediately or later (also individually, does not have to be in one order).
- Register the camera you have purchased at https://www.sony.de/cashback/welcome-to-alpha. After registering, you will receive three voucher codes from Sony by e-mail.
- Use the codes to claim your cashback from Sony. You will then receive the cashback amount from Sony.
*Valid for selected promotional models.
The Sony promotion conditions apply All info & Registration
The promotion is valid until March 31, 2027
+
3 more
Sony Alpha 7 V (ILCE-7M5) Body
+
3 more
Sony Alpha 7 V (ILCE-7M5) Body
Item Nr.
61864
NoveltyImmediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
2.999,-
Endlich verfügbar! Kurze Lieferzeiten dank regelmäßiger Lieferungen.
Aus unserem Prospekt
endet in44:05:47
You pay
2.948,60
free shipping starting at 299,-
incl. VAT
/
Bundles with Sony Alpha 7 V (ILCE-7M5) Body
Sony Alpha 7 V (ILCE-7M5) + SEL 24-105mm f/4.0 G OSS
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price after discounts
3.287,67
You pay today
3.587,67
Sony Alpha 7 V (ILCE-7M5) + SEL 20-70mm f/4.0 G
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price after discounts
3.572,79
You pay today
3.872,79
Sony Alpha 7 V (ILCE-7M5) + SEL 200-600mm f/5.6-6.3 G OSS
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price after discounts
4.085,73
You pay today
4.285,73
Sony Alpha 7 V (ILCE-7M5) + SEL 70-200mm f/2.8 GM OSS
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price after discounts
4.270,86
You pay today
4.570,86
Item Nr.
26564
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
899,-
10% Messe-Rabatt vor Ort
endet in44:05:47
Aus unserem Prospekt
endet in44:05:47
You pay
618,43
free shipping starting at 299,-
incl. VAT
/
Item Nr.
23337
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
2.099,-
Price before discount(s)
1.522,97
100€ Cashback
- 100,-
10% Messe-Rabatt vor Ort
endet in44:05:47
Aus unserem Prospekt
endet in44:05:47
Price after discounts
1.422,97
You pay today
1.522,97
free shipping starting at 299,-
incl. VAT
/
+
3 more
Sony Alpha 7 IV (ILCE-7M4) Body
Plastikfreie Verpackung
+
3 more
Sony Alpha 7 IV (ILCE-7M4) Body
Item Nr.
43961
Unfortunately, we cannot offer this article here. However, you are welcome to order it at www.fotokoch.de
Switch to fotokoch.deBundles with Sony Alpha 7 IV (ILCE-7M4) Body
+
2 more
Sony Alpha 7 IV (ILCE-7M4KB) + SEL 28-70mm OSS FE
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
+
2 more
Sony Alpha 7 IV (ILCE-7M4) + SEL 16mm f/1.8 G
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
2.846,93
100€ Welcome to Alpha Bonus
- 100,-
300€ Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.746,93
You pay today
2.846,93
Sony Alpha 7 IV (ILCE-7M4) + SEL 20-70mm f/4.0 G
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
3.075,52
100€ Welcome to Alpha Bonus
- 100,-
200€ Cashback
- 200,-
300€ Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.775,52
You pay today
3.075,52
+
2 more
Sony Alpha 7 IV (ILCE-7M4KB) + SEL 16-35mm f/4.0 G PZ
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
3.108,98
100€ Welcome to Alpha Bonus
- 100,-
300€ Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
3.008,98
You pay today
3.108,98
Free live consultation
Your individual consultation - from the comfort of your sofa
Arrange appointment
Item Nr.
62054
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
1.349,-
Price before discount(s)
834,73
200€ Cashback
- 200,-
10% Messe-Rabatt vor Ort
endet in44:05:47
Aus unserem Prospekt
endet in44:05:47
Price after discounts
634,73
You pay today
834,73
free shipping starting at 299,-
incl. VAT
/
Item Nr.
57442
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
1.999,-
Price before discount(s)
1.522,97
100€ Cashback
- 100,-
10% Messe-Rabatt vor Ort
endet in44:05:47
Aus unserem Prospekt
endet in44:05:47
Price after discounts
1.422,97
You pay today
1.522,97
free shipping starting at 299,-
incl. VAT
/
Item Nr.
59214
Farbe
MSRP*
2.399,-
Price after discounts
1.667,08
You pay today
1.867,08
free shipping starting at 299,-
incl. VAT
/
Bundles with Sony Alpha 7C II (ILCE-7CM2) Body
Sony Alpha 7C II (ILCE-7CM2) + SEL 24mm f/2.8 G silver
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
2.358,68
100€ Welcome to Alpha Bonus
- 100,-
200€ Cashback
- 200,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.058,68
You pay today
2.358,68
Sony Alpha 7C II (ILCE-7CM2) + SEL 50mm f/2.5 G silver
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
2.358,68
100€ Welcome to Alpha Bonus
- 100,-
200€ Cashback
- 200,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.058,68
You pay today
2.358,68
Sony Alpha 7C II (ILCE-7CM2) + SEL 16mm f/1.8 G silver
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
2.555,31
100€ Welcome to Alpha Bonus
- 100,-
200€ Cashback
- 200,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.255,31
You pay today
2.555,31
Sony Alpha 7C II (ILCE-7CM2) body + SEL 24-105mm f/4.0 G OSS silver
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
2.614,31
100€ Welcome to Alpha Bonus
- 100,-
200€ Cashback
- 200,-
200€ Cashback
- 200,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.114,31
You pay today
2.614,31
Item Nr.
12537
Delivery time 7 - 9 working days after receipt of payment. Delivery probably between 19.05.2026 and 21.05.2026
MSRP*
2.299,-
250€ Messe-Rabatt vor Ort
endet in44:05:47
You pay
1.277,17
free shipping starting at 299,-
incl. VAT
/
Bundles with Sony Alpha 7 III (ILCE-7M3) Body black
+
2 more
Sony Alpha 7 III (ILCE-7M3) + SEL 28-70mm OSS FE black
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
+
2 more
Sony Alpha 7 III (ILCE-7M3) + SEL 28-70mm + SEL 70-200mm f/4.0 OSS G
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
2.335,61
100€ Welcome to Alpha Bonus
- 100,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.235,61
You pay today
2.335,61
Item Nr.
39637
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
1.699,-
Price before discount(s)
1.316,50
200€ Cashback
- 200,-
10% Messe-Rabatt vor Ort
endet in44:05:47
Aus unserem Prospekt
endet in44:05:47
Price after discounts
1.116,50
You pay today
1.316,50
free shipping starting at 299,-
incl. VAT
/
Item Nr.
49968
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
2.299,-
last offer price 1.960,36
Price before discount(s)
2.260,36
300€ Rabatt
- 300,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Aus unserem Prospekt
endet in44:05:47
You pay
1.960,36
free shipping starting at 299,-
incl. VAT
/
Bundles with Sony Alpha FX30 Cinema Line (ILME-FX30)
Sony Alpha FX30 Cinema Line (ILME-FX30) + SEL 15mm f/1.4
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
last offer price 2.353,63
Price before discount(s)
2.653,63
300€ Rabatt
- 300,-
100€ Welcome to Alpha Bonus
- 100,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.253,63
You pay today
2.353,63
+
3 more
Sony Alpha FX30 Cinema Line (ILME-FX30) incl. XLR handle unit
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
2.799,-
last offer price 2.451,96
You pay
2.451,96
Sony Alpha FX30 Cinema Line (ILME-FX30) + SEL 16-55mm f/2.8
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
last offer price 2.370,27
Price before discount(s)
2.987,03
300€ Rabatt
- 300,-
100€ Welcome to Alpha Bonus
- 100,-
100€ Cashback
- 100,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.487,03
You pay today
2.687,03
Sony Alpha FX30 Cinema Line (ILME-FX30) + SEL 16-35mm f/4.0 G PZ
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
last offer price 2.843,55
Price before discount(s)
3.202,38
300€ Rabatt
- 300,-
100€ Welcome to Alpha Bonus
- 100,-
5% Messe-Rabatt vor Ort
endet in44:05:47
Price after discounts
2.802,38
You pay today
2.902,38
Item Nr.
47361
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
2.399,-
10% Messe-Rabatt vor Ort
endet in44:05:47
You pay
2.358,68
free shipping starting at 299,-
incl. VAT
/
Item Nr.
52145
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
1.599,-
Price after discounts
929,69
You pay today
1.129,69
free shipping starting at 299,-
incl. VAT
/
Item Nr.
26563
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
1.299,-
Price after discounts
783,89
You pay today
883,89
free shipping starting at 299,-
incl. VAT
/
Item Nr.
59989
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price separately bought before discount(s)
1.885,77
Bundle Savings
- 67,85
100€ Welcome to Alpha Bonus
- 100,-
100€ Cashback
- 100,-
62,90€ Messe-Rabatt vor Ort
endet in44:05:46
Aus unserem Prospekt
endet in44:05:46
Price after discounts
1.617,92
You pay today
1.817,92
free shipping starting at 299,-
incl. VAT
/
6 further bundles with Sony Alpha 6700 (ILCE-6700) + SEL 70-350mm f/4.5-6.3 G OSS Sony E-mount
+
3 more
Sony Alpha 6700 (ILCE-6700) + SEL 18-135mm
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
2.099,-
Price after discounts
1.570,45
You pay today
1.670,45
Sony Alpha 6700 (ILCE-6700) + SEL 10-20mm f/4.0 G PZ
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
1.798,26
100€ Welcome to Alpha Bonus
- 100,-
100€ Cashback
- 100,-
5% Messe-Rabatt vor Ort
endet in44:05:46
Price after discounts
1.598,26
You pay today
1.798,26
Sony Alpha 6700 (ILCE-6700) + SEL 15mm f/1.4 G
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
Price before discount(s)
1.867,08
100€ Welcome to Alpha Bonus
- 100,-
100€ Cashback
- 100,-
5% Messe-Rabatt vor Ort
endet in44:05:46
Price after discounts
1.667,08
You pay today
1.867,08
+
1 more
Sony Alpha 6700 (ILCE-6700) + PZ 16-50MM F3.5-5.6 + SEL 70-350mm f/4.5-6.3
Delivery time 7 - 9 working days after receipt of payment. Delivery probably between 19.05.2026 and 21.05.2026
Price after discounts
2.051,21
You pay today
2.151,21
Item Nr.
43996
Immediately available Delivery probably between 11.05.2026 and 13.05.2026
MSRP*
2.999,-
10% Messe-Rabatt vor Ort
endet in44:05:46
You pay
2.948,60
free shipping starting at 299,-
incl. VAT
/
Meaning of the delivery status
Immediately available
The item is in stock and can be shipped at short notice.
The item is also in stock in our shop in Düsseldorf.
Delivery time (from-to) working days after receipt of payment
The item is not in stock in our inhouse warehouse and will be ordered from the external warehouse/manufacturer or disributor after you have placed an order. The expected delivery time is listed with the item.
Item has been ordered
The item has already been ordered from the manufacturer or distributor. The delivery time is usually between 1 week and 2 months. As soon as a more precise delivery time is known, we will publish the details on our website. After placing the order, you will be informed regularly about the delivery time.
Available at a specified date
The item has already been ordered from the manufacturer or distributor. We have been informed of the expected delivery date.
We are happy to order for you
The item is currently not in stock and will be ordered for you from the manufacturer or distributor after you have placed an order. The delivery time is usually between 1 week and 2 months. After placing the order, you will be informed regularly about the delivery time.
Item has been ordered. Delivery time 1-3 months
The item is currently not available. We were not given a delivery time. Experience shows that the expected delivery time is 1-3 months.
Goods have been ordered. Long delivery time expected. Pre-order now and secure your place on the waiting list.
The manufacturer or supplier cannot confirm a date, so we assume a waiting time of 2 to 9 months. You can still order the item and secure your place on the waiting list.
Please note: Despite updating our website regularly, it is possible that an item may be out of stock but shown as available for a short time, especially when orders are high. All information is therefore without guarantee. We will inform you immediately if there is a delay in the expected availability/delivery time. The availability information refers to an order quantity of 1. Availability may vary for higher order quantities.
Delivery alarm
You would like to be informed as soon as the item is in stock?
Notification when the product is back in stock No reservation and no place on the waiting listor
You want to reserve the product?
Order now, pay later (prepayment) Notification when the product is back in stock Product reservation and fixed place on the waiting list Cancellable at any time free of charge (until delivery)
Please note that the reservation and the place on the waiting list is only secured once the purchase has been completed. Placing the item in the shopping cart is not sufficient for this purpose